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Pepe (PEPE) price and plain-language guide

€0.00000424 +0.47% today · Updated Nov 4, 2026

Pepe (PEPE) coin

Down 13.1% over 1 year

PEPE is a meme coin inspired by the internet-famous Pepe the Frog character. Pepe costs €0.00000424 today, about flat in the last 24 hours. You don't need to buy a whole coin, and on Rumos your PEPE is held by BitGo, a regulated custodian.

Market cap
€1.78B
Price × coins in circulation
24h volume
€326.53M
Traded in the last 24 hours
24h high / low
€0.00000443 / €0.00000416
Today's range
All-time high
€0.00002501
Dec 2024
In circulation
420.7T
PEPE

In plain English

What is Pepe?

PEPE is a meme coin inspired by the internet-famous Pepe the Frog character. Launched in 2023, PEPE quickly gained popularity due to its fun, community-driven nature and viral marketing. It doesn’t have deep technical goals like some other cryptocurrencies, but it has become a popular choice for traders who enjoy humor and internet culture. What makes PEPE interesting is its rapid rise and strong online following. It's an example of how memes and community hype can influence the crypto market. However, like many meme coins, it's highly speculative and best approached with caution. Learn more about PEPE in our workshops!
Start with Crypto Basics

What people use Pepe for

  • Hold itMany people keep it for the long term.
  • Cash outSell it and withdraw to your bank.
  • Swap itTrade it for other coins in the app.
  • Buy regularlySet up a recurring buy in a couple of taps.

What is DCA?

Start small, and keep it steady.

What is DCA, and how would it have worked for Pepe?

DCA stands for dollar-cost averaging. You buy a fixed amount at regular times, like €25 every week, whatever the price is. When the price is low the same money buys more, and when it's high it buys less, so you don't have to guess the right moment.

  • Why people use itIt takes out the guesswork, and small regular amounts are easier to keep up.
  • What it can't doIt doesn't guarantee a profit. If the price keeps falling, you can still lose money.
  • Set it and let it runA recurring buy in the app repeats on its own. Check in now and then, and change the amount if your plans change.

A quick example

€100 a month for 3 months, with made-up prices

MonthYou put inPriceYou get (BTC)
January€100€50,0000.00200
February€100€40,0000.00250
March€100€60,0000.00167
Total€3000.00617

Same €100 each month: the lower the price, the more PEPE you get.

Your average price: €48,649

That's lower than the €50,000 average of the three prices, because the same €100 bought more when the price was low.

Look it up in the glossary

DCA calculator

€per buy
How often
Over the last

Loading real price history…

How to buy

How to buy Pepe in the EU

  1. Download the Rumos app

    Create your free account and complete a one-time identity check. We guide you through it.

  2. Add euros

    Top up by SEPA bank transfer or card. New accounts get 0% trading fees for the first 30 days.

  3. Buy Pepe

    You don't need to buy a whole PEPE. You'll see the exact amount and price before you confirm.

  4. Hold it or set a recurring buy

    Your PEPE is held by BitGo, a regulated custodian. Prefer to invest a little at a time? Set up a recurring buy in a couple of taps.

A lesson in the Rumos app

Real questions

Common questions about Pepe

What is the price of Pepe today?

On Nov 4, 2026, Pepe costs about €0.00000424, about flat over the last 24 hours. Prices change all the time; the app always shows the live price before you buy.

How many PEPE are there?

About 420.7T PEPE are in circulation today.

How do I buy Pepe in the EU?

In short: Download the Rumos app; Add euros; Buy Pepe; Hold it or set a recurring buy. You can start with a small amount, and the app explains each step.

Is Pepe safe?

The risk people usually mean is price: PEPE can move sharply in a single day. How Pepe is run also matters, so read what it is above. Only put in what you'd be comfortable losing while you learn.

Is Pepe a good investment for beginners?

No one can promise that — PEPE's price can rise or fall sharply, and past performance is never a guarantee. What you can control is how you invest: many beginners buy a small amount on a regular schedule (called dollar-cost averaging) instead of trying to time the market, and only invest what they can afford to lose. Treat Pepe as a long-term way to learn, not a get-rich-quick bet.

Can I buy a small amount?

Yes. You don't need to buy a whole PEPE. Coins are divisible to many decimal places, so you can buy a small part of one.

Where is my PEPE stored?

When you buy through Rumos, your PEPE is kept with our regulated custody partner BitGo, in segregated accounts. You manage it in the Rumos app.

What can I actually do with it?

Hold it, swap it for other coins in the app, or set up a weekly recurring buy. Sending to an outside wallet isn't available yet.

Get started

Ready to start?

Get the app and buy PEPE in a couple of taps. New accounts get 0% trading fees for 30 days.

Get the app Scan to download

Crypto prices can go down as well as up. Only use money you can afford to lose. This is not investment advice.